Boron Expert

Bassine Simon

Bassine Simon

Sales Manager | Europe and North and West Africa


Bassine manages U.S. Borax sales for France, Spain, Portugal, Eastern Europe, Greece, and Pakistan as well as northern and western Africa. She has more than 10 years of experience in customer relationship management, most recently as a customer service representative for U.S. Borax customers in northwestern Europe. She is an expert in imports and exports.

Bassine is fluent in French, German, and English. She has a bachelor of business administration degree from the Institut Africain de Management in Senegal and a professional license in commercial engineering from the International Business School in Dakar.

U.S. Borax, part of Rio Tinto, is a global leader in the supply and science of borates—naturally-occurring minerals containing boron and other elements. We are 1,000 people serving 650 customers with more than 1,800 delivery locations globally. We supply around 30% of the world’s need for refined borates from our world-class mine in Boron, California, about 100 miles northeast of Los Angeles. Learn more about Rio Tinto.

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